People need to take more breaks. Luckily for them, there’s a fun and interesting fact under every Snapple cap. It’s a built-in break we’ve been supplying people with for years.

In this spot, someone opens a bottle of Snapple. Suddenly, we’re in a diner. We see the four kings from a deck of cards getting together for lunch. They all have amazing facial hair—everyone, except for the King of Hearts. He starts to tell a story, when one of the other kings notices his penciled-in mustache. One by one, the other kings chime in and mock him. He storms off. The kings apologize and call him back, then continue making fun of him.

With a pop of the cap, we snap back to our waitress taking a break with a Snapple and reading the fact under her cap: “The King of Hearts is the only king without a mustache.”

Snapple has always been a fun and entertaining part of American culture and this campaign is meant to help re-position the brand as a flavorful tea with personality. Snapple, a brand known for its fun personality, delicious flavors, and entertaining “Real Facts,” wanted to use these equities to lead the charge to help Americans re-charge. Research shows Americans are busier than ever, yet we don’t encourage time away in our day because breaks have an inherent stigma of laziness. This campaign uses the brand’s iconic and beloved “Real Facts” to tell entertaining and unexpected stories that also serve as an actual break for our busy audience.