A brand film entitled ‘Marathon Man’. An emotive and very relatable telling of a son’s devotion to his elderly father and how he uses data to strengthen their relationship by sharing a special experience together.

This film needed to feel like captured human moments that have a candidness to them, like we’ve just chanced upon them and rolled the camera, rather than elaborately rigged up and heavily rehearsed scenes that we’ve then shot to death... they needed to feel like snapshots of un-altered reality. Pure and simple.

There’s a process to capturing moments like these and its consistent with what the films are all about – technology doesn’t get in the way of the moment... it makes the moment.

The humour, emotion and power comes from people engaging with their technology to capture these beautifully shareable moments, and with Three Mobile’s endless data, there’s now no reason to stop.