Radio and Audio > Radio & Audio

UMSEBENZI

THE ODD NUMBER, Sandton / BBC / 2017

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Overview

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Overview

BriefExplanation

The advert is about a guy who just purchased a new car and he is showing gratitude towards his ancestors, however, the ancestors are not pleased with the type of car he purchased, and they start mocking his choice of car.

EntrySummary

In South Africa, people often ‘give thanks’ to their ancestors for helping them achieve big milestones by hosting a cultural ceremony known as “umsebenzi”. These rituals are our way of showing gratitude to those who came before us, for helping us achieve our dreams.

ScriptInEnglish

(SFX: Chanting of a traditional song)

Melusi: Thank you…

Melusi (clears throat): Eh…elders. Ndlovu, Gatsheni, Boya beNyathi. It’s me – your son, Melusi.

I am doing this ceremony today to say thank you for giving me the strength to buy such a big car!

Melusi: Without you…

(SFX: Loud crack of thunder)

(SFX: Screams)

Ancestor 1: When we passed on, you were a fool. Today, you’re still a fool! What is this rubbish you’re waking us up for?

Ancestor 2: How dare you wake us up?!

Ancestor 1: Do you want to make us the laughing stock of other ancestors?

Ancestor 2: They’re laughing at us!

Melusi: Uncle…?

Ancestor 1: How can you spend money on such a slow car?

Ancestor 2: It’s a complete scrap!

Ancestor 1: At your age, you’re still driving a manual? You have no bluetooth, no sunroof, no electric windows!

Ancestor 2: You have nothing!

Ancestor 1: And you’re still rolling down windows – in 2016?! To greet people, you roll down your window! To buy the newspaper, you roll down your window…

Ancestor 2: You are still rolling down!

Ancestor 1: By the time you’re done rolling down your window, those window-washers at the robots have already finished cleaning your windscreen!

Ancestor 2: Now you owe them!!

Ancestor 1: You have no choice but to pay them!

Melusi: No…you don’t understand…

Ancestor 2: Shut up!

Ancestor 1: You even went as far as personalising the licence plate with our surname?

Ancestor 2: Our surname, Melusi?

Ancestor 1: You’d better get rid of this scrap Melusi.

Melusi: Let me explain…

Ancestor 1: If not, you’ll experience the worst luck ever!

(SFX: Lightning)

Ancestor 2: We’ll sort you out, boy!

(MUSIC: Top Gear theme song)

V/O: With everyone tuned into the new season of Top Gear, you can expect informed reviews from the most unlikely places. Every Wednesday at 8pm. BBC Brit.

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