Film > TV / Cinema Film: Sectors
O POSITIVE, Santa Monica / GEICO / 2022
Awards:
Overview
Credits
Write a short summary of what happens in the film
Renting a home always comes with some unexpected challenges. In this film, a couple expresses how much they love their apartment. Unfortunately, their fantastic open-floor plan doesn’t offer much privacy. In fact, it’s so big it has it’s own built-in studio audience. Even though they have to deal with the crowd’s constant reaction to their every word, at least GEICO made bundling and saving on their renter and car insurance easy.
Cultural / Context information for the jury
Many sitcoms over the years have employed the use of a studio audience to help encourage both the actors on set but more importantly help sway the reactions to jokes of the at-home audiences as well. In this situation, the studio audience takes it to the extreme by reacting to the couple’s every word and having over-the-top reactions to even the most mundane of the couples’ conversations.
More Entries from Consumer Services / Business to Business in Film
24 items
More Entries from O POSITIVE
24 items